Getting Started With Inbound PR

The world of PR is changing. It’s not just Marketing that’s gone Inbound, Public Relations has as well. PR needs a new model to deliver value in our interconnected, digital world. In this talk, you’ll learn why Inbound PR is that new model and:

• how you can implement Inbound PR in 8 simple steps
• how to develop your media personas
• how to define your media personas journey
• how to create a newsroom for your business that will drive leads