A look at what’s in store in 2021 by looking through Battenhall’s latest annual social media report, with data on how brands have fared this year online. You’ll leave the talk inspired with tactics you can implement in your social media strategy to really capture your audience’s attention on the timeline.

As the world of messaging apps continues to disrupt the communications landscape, it is becoming ever more difficult for brands to engage their audiences organically. Content is now often shared privately, and messaging apps have changed how all mainstream social networks are being used by consumers and brands alike. Drew will explore case studies from FTSE 100s and consumer brands to show how you can stand out and innovate in today’s messaging media environment, and where the social media landscape will be going in 2017 and beyond.