Be inspired by Pukka Herbs and HubSpot at the next conference on 4th AprilBuy now!
A brand voice crafter and wordsmith extraordinaire, Beth helps passionate people with big ideas find the words they need to get got! She began her working life in charity communications just over a decade ago, before moving on to comms and brand consultancy and then copywriting for a creative agency. Beth now puts bread (and bacon, always bacon) on the table by helping organisations find a writing style and voice that truly shows the passion and personality of their business, as well as creating gettable and irresistible copy for their websites, campaigns, leaflets, and blogs.
Do you use words to tell people about your business?! Then this session is for you…
Whether it’s on your website, in an email or blog, on a flyer, or in a Facebook post, your writing is communicating something about who your company is – and it’s not just about what you say, but how you say it. Ultimately the way you talk to your customers or clients can be the deciding factor for whether or not people will buy into what you’re selling.
So in this interactive session Bethany Joy will be merrily throwing marketing jargon out of the window and keeping things simple and fun, offering you a practical guide to shaping the language your business uses so that through it people get a better sense of your organisational personality – and are inspired to engage with you.