SEO Conference Bristol Sept 2017
At the next Digital Gaggle SEO Conference, you’ll learn lots of actionable tips on how to improve the online visibility of your business. You’ll hear from five industry leaders who will reveal their secrets for truly successful SEO. From ’10 Things Google Hates About You(r Website)’ to ‘Are you ready for the Mobile First Index?’, the conference agenda promises a varied and thought-provoking perspective on the world of Search Engine Optimisation.
Digital Gaggle events aren’t just about inspiring marketers and sharing awesome digital marketing advice. You’ll meet new friends, eat some proper tasty food, have a laugh and be able to relax with a free beer at the networking drinks afterwards. Oh, and did we mention that we’ve booked a magician? You won’t want to miss out.
When is it?
- Thursday, 21st September 2017 from 12 noon until 5pm
Where is it?
In the Lantern at the Colston Hall. For location and parking details, check out their website.
What does my ticket get me?
- A buffet lunch on arrival, catered by Bath Ales
- The opportunity to network with 250 like-minded marketers
- Access to talks from five inspirational speakers who are leaders in the digital marketing industry
- The chance to have your burning questions answered during the ‘Ask Me Anything’ speaker panel
- Afternoon refreshments including tea, coffee and delicious cake!
- A FREE beverage at the networking drinks and after party in Zero Degrees – we’ve even booked a magician.
Who’s it for?
The Digital Gaggle conference is aimed at marketers who are looking to learn actionable tips from leaders in the digital marketing industry. The talks are aimed at beginner/intermediate level so are suitable for those marketers both in-house and agency side who are looking to get some practical takeaways and inspiration to help them do their jobs better.
|12pm – 1pm||Doors open | Register, grab your buffet lunch and start networking!|
|1pm – 1.15pm||Conference starts | Introduction|
|1.15pm – 1.45pm||Jon Payne | 10 Things Google Hates About You(r Website)
And how to fix them. The question every marketer’s boss asks at least once is “why does competitor X outrank us on Google for <generic search>?” In this fast paced and highly actionable talk, Jon will take you through 10 simple tests you can run on your website and that of your competitors to understand why they out-perform you on Google. Where there are gaps between your competitors and you, you’ll get tips on how to close the gaps and eventually overtake your competitors. Not only that but this talk will be filled with practical tips and tools to help you understand the steps you need to take to make your website more attractive to Google.
|1.45pm – 2.15pm||Nichola Stott | Are You Ready For The Mobile First Index?
Google announced this year that in early 2018 the search index will switch to evaluate web pages, based on the experience the page offers to mobile device users (and not desktop as is currently). Not only is this the biggest shift to the world of search since the launch of Google in 1998, but this means that site owners and marketers must be one step ahead of what’s coming to continue to succeed in search. In this talk Nichola will share the steps that theMediaFlow are working on with their clients to ensure they steal the march on the competition.
|2.15pm – 2.45pm||
Most of us are driving visitors to our websites from organic search, PPC and social media right? Steven’s talk will show you how you can use experimentation to improve the number of successful outcomes from the web traffic you’re already getting from these sources. Most experiments are focused on UX – testing new copy, designs and layouts. But, how can you apply the same principles of experimentation across your entire business? In this session, Stephen will share how you can apply an experimentation framework to any opportunity or challenge – and how this can transform a business’s approach to product, marketing, and risk.
|2.45pm – 3.15pm||BREAK | Tea, coffee and cake!|
|3.15pm – 3.45pm||Ian McKee | Why Creative Content Is Key To Cutting It In Competitive SEO
Content is the bedrock of any SEO strategy, and quality counts. But it counts even more when you’re operating in a particularly competitive market sector. In this talk, Ian will make the case for a fully integrated, creative led approach to SEO, highlighting some of the agency’s work with a client in a very competitive industry to show how it drives results.
|3.45pm – 4.15pm||Craig Pugsley & Andy May | The (State Of The) Art Of Conversation
The future of the web used to be mobile. Now mobile is here, the future of the web is voice. More than just voice interfaces or chatbots, conversational UIs and voice search will reshape the way we interact with our technology in the future. Join Craig and Andy as they discuss some of the secrets of conversational search, and what impact they’ll have on our world. Siri, Google Assistant, Cortana, Alexa and Facebook’s M – with so many voice interfaces quickly becoming an integral part of our day-to-day lives, Craig and Andy will excite (and probably frighten) us all when they lift the bonnet of a conversational interface and show you the challenges they faced and the learnings they made designing their first intelligent Customer User Interface.
|4.15pm – 4.45pm||Ask Me Anything | Panel Session
Got a burning question for the speakers of the conference? Great! We’re hosting an interactive panel with all of them before the conference wraps up for the day. This is your opportunity to get some top-notch SEO advice and tips from experts in the industry. We’ll ask a few questions to get the ball rolling but if you use the hashtag #DigitalGaggleAMA, you’ll be able to join in the conversation!
|4.45pm – 5pm||Conferences closes|
|5pm – Late||
After Party & Networking Drinks
Join us at Zero Degrees for more networking but with alcohol! Your ticket gets you a FREE beverage plus we’ve even booked a magician to do some close-up magic. So, if you don’t like the person you’re chatting to, he could probably make them disappear!
Fancy knowing more about our fab speakers or interested in speaking at our next one? Click here!
Free Charity Tickets
Digital Gaggle events exist to educate and inspire marketers with their digital marketing strategies. We want everyone to benefit from all the awesome advice which is shared at the conference, even those that can’t afford it. So, with this in mind, we’ve decided to give 10% of the tickets away to charities. To apply for a ticket, all you need to do is complete the form below before midnight on Thursday 7th September. Tickets are limited to one per charity and we’ll let you know whether your application has been successful via email on Friday 8th September.